Why enroll in an Online digital marketing institute in Bangalore?

Posted on August 11, 2020 by Emarkt_Admin

With the popularity of web services, internet and mobile devices, Digital Marketing or Online Marketing are making an outstanding contribution to advertising. Digital Marketing is the process of advertising services, products, and brands over the internet. Its broad scope includes the use of email, customer retention, electronic management of the client, and the use of mobile devices. Thus, enrolling in the best digital marketing institute in Bangalore as a professional career choice would pay you rich dividends in your professional life. The trend of Online Marketing is here to stay as the saga of the internet continues to spread various parts of the world.  

Helps you to be Creative and Accurate

Digital Marketing also includes the creation and implementation of advertisements in the various cycles of customer engagement. Therefore, the best training institute for digital marketing  has to be creative and technically accurate. This form of marketing is generally used in conjunction with the traditional ways of marketing that use televisions, radios, and newspapers. With the growing popularity of the World Wide Web and its use in day to day life, online marketing at the best digital marketing institute is continuously growing and reaching out to a vast number of people.

Teaches you to reach out to a larger Audience

The use of mobile devices in this kind of marketing is also benefiting users and businesses. If there is an advertisement that can reach millions of people at a minimal cost to the company, it helps the target audience and the advertiser. Today, if we have to purchase an item, it can easily be searched for on the internet and purchased. If the search for an issue with an individual is managed, an advertisement relating to that item can later be shown to the customer. 

Leverage the power of the internet with the best digital marketing training institute in Bangalore

The internet connects billions of people worldwide. It provides the opportunity of reaching out to a target audience at a low cost. The effectiveness of advertising can easily be measured using tools like Web Analytics and Statistics. The various methods need to be tried out to know which form of Digital Marketing is best suited for the job. As the World Wide Web grows and connects, most people will be either businesses or customers in the world of Digital Marketing.

With the best digital marketing training in Bangalore and its well-equipped SEO training center, the aspirants can learn a lot of essential aspects on digital marketing. With the increasing penetration of internet services around the world, it has become necessary for many to learn the techniques of digital marketing. However, the best digital marketing Courses in Bangalore would give shape to your dreams with their rich syllabus and unique course content. 

By undertaking a training course in best training institute for digital marketing in Bangalore, the students would learn the various aspects of link building and Content Optimization. They can also get adapted to various SEO training modules that are based on real-time projects. Keeping in mind the advanced course contents and trends in the business industry, ACL Multimedia has an interactive and student-friendly syllabus that helps the students to learn the basics of SEO with ease.

Posted under: Digital Marketing Course, PPC, SEO

How do I get dm certificate from Google?

Posted on by Emarkt_Admin

Do you want to become a successful digital marketing expert? A lot of people out there think of getting an online course from numerous companies to accomplish the ideal notion of digital marketing. But to be familiarized with the real world of digital marketing, one needs to get the training from a reliable and trustworthy source. And there is nothing better than Google.

Well, yes, Google offers the certification after completing a course program. There are plenty of Digital Marketing training courses available provided by Google to assist people increasing their marketing skills and capabilities. Google helps an amateur trainer to face the real marketing world with its useful courses. In fact, some of the courses are absolutely free of cost. So, if you are interested in digital marketing and still wondering,  how to get a digital marketing certificate from Google, you will have to complete one of the Google courses to avail that.

AdWords Fundamental Course

It is one of the basic and fundamental courses offered by Google. Here, a trainer gets to know the basic facts of AdWords as well as advertising. It helps them to know how to be familiarized with Google AdWords, and also manage a specific campaign. From managing to optimizing, the industry experts guide each and every trainer and make them understand the concept of digital marketing from scratch.. The assessment contains around 65 questions that have to be completed in one and a half hour. To earn the digital marketing certificate from google, you will have to score more than 80%.

Squared Online Course

This is one of the common Google training courses, which takes 5 months to complete. The course is for 6 hours/week. Once you join the course, you are going to get instructed and guided by the industry experts and this course also takes a practical and unique approach for training. It is one of the first-rate courses for anyone looking to boost their Digital Marketing training skills. Here, in this course, the experts ask the trainer to comprehend the aspects of digital innovations along with consumer behavior as well.

Here, with the help of industry experts, you will be able to learn the tricks of an organization that can actually build an effective digital presence. After completing the course, you will be availed the  Google digital marketing certificate.

AdWords Display Certification

It is also one of the significant online courses, which guides you to make, optimize and manage display campaigns. A trainer can get the full-guidance from the experts to be acquainted with the knowledge of Google Display Network along with Display campaign settings. They will take an assessment for earning a digital marketing certificate. It is mainly a beginner program and the entire study material is available online. Basically, you get a lot of time to study and take this assessment. You are thoroughly guided by industry experts during the course.

The conclusion

There is an abundance of students and professionals seeking to learn digital marketing courses to build their career in digital space. This is why; getting valuable training in Google courses can be an immense help in your career. It increases your chance of being one of the top-notch digital marketing experts once you complete the training and accomplish a certificate from Google.

Posted under: Digital Marketing Course, Google Ads Certification

Consider These Factors While Choosing Digital Marketing Institute

Posted on July 29, 2020 by Emarkt_Admin

Is there any digital marketing institute in Bangalore that provides 100% job assistance? Besides the IT companies, Bangalore city is famous for many skill-based training institutes that offer training in various courses such as website designing and development, mobile app development, digital marketing, and more. Especially, Bangalore has some of the best digital marketing institutes in India that offer high-quality job-oriented digital marketing courses with 100% placement guarantee. Due to the pandemic COVID-19, most of the company are unable to market their products or services with offline and direct marketing. As a result, the digital marketing culture has been growing at a very rapid pace. Even though the abundance of students and professionals are seeking to learn digital marketing course to build their career in digital space, there are only a few top digital marketing training institutes in Bangalore that are able to consistently perform well. Here we have listed a few tips to choose the best institute for digital marketing training.

Why do You want to join the Digital Marketing Institute?

First of all, you need to identify your career goals and objectives. Whether you want to learn the basics of digital marketing or want to go for a full-integrated course. The basics of digital marketing course give you a basic idea on digital marketing, whereas the integrated course gives you a complete overview of SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMM (Social Media Marketing), Affiliate Marketing, Website Analysis, Email Marketing and more. In the digital marketing space, every area of specialization offers incredible job opportunities and career growth. eMarket Edu institute offers comprehensive digital marketing certificate courses that cover every area of digital marketing. It enables students to choose a course based on their area of interest, understanding ability, level of education and prior knowledge.

Check the Curriculum

As digital marketing is an evolving industry, it continues to revolutionize over time. So, before deciding to join an institution, check whether the course curriculum of digital marketing covers all the areas of digital marketing or not. We, at eMarket Edu institute, include all the latest and advanced methods and techniques of digital marketing in curriculum and provide high-quality training to the students to help them build their career in digital marketing. We will provide training on various popular tools like Google Webmasters, Google Analytics, MailChimp, etc.

Whether the Digital Marketing Institute Provide Placement Assistance?

If you want to learn the course for a job change, look for an institute that offers proper job placement assistance. eMarket Edu institute provides 100% job assistance to all the students who have completed the digital marketing course. So, you don’t have to waste your valuable time applying for unworthy jobs that may ruin in career.

The Conclusion

Digital marketing is obviously the best job-oriented course for students who have completed their intermediate or degree. If you want to become a digital marketing expert, join the best digital marketing institute in Bangalore or apply for online digital marketing courses Bangalore. Even though there are numerous digital marketing institutes in Bangalore only a few institutes such as eMarket Edu digital marketing institute Bangalore offer online digital marketing courses as well as an offline course. So, you can complete the digital marketing course online whenever you are free.

Posted under: Digital Marketing, Digital Marketing Course

Real Estate Digital Marketing Guide

Posted on June 19, 2020 by Emarkt_Admin

Digital Marketing Course for Real Estate Agents to Boost Sales

Digital Marketing Courses for Real Estate business is one of the best ideal platforms in reaching target buyers. When you look back to the past results Realtors have expired outside of the digital world.

To make your Real Estate business to move on to the next level, you must have a strong digital marketing presence. Real Estate sector demand cannot be lost or stolen, nor can it be carried away.

The biggest challenge for Realtors is to get potential clients to buy houses. And it is very difficult and required a lot of time to search for clients and sell the house. From generating new leads to completing successful sales, the real estate industry should reliant on digital marketing.

Advantages of using Digital Marketing in Real Estate Sector

Save Time and Money: Digital Marketing is the best way to generate leads for realtors. At the same time, you can save a lot of money that you be spending until now for TV Commercials. Usually, TV ads cost around 5$ per 1000 viewers for only 30-sec video ads. But sometimes you don’t get what you are looking for. Digital Marketing helps you in targeting audiences according to your specific locations and also with the advanced feature like Demographic targeting will help you save money and time.

Easy to Implement: Digital Marketing is very easy to promote your ads. Especially when you have a business like real estate, you have already invested a lot of money to build houses, and at the same time you require a lot of manpower to sell those houses. But, this platform is the best friendly user to implement and run your ads.

High Return on Investment: Every business objective is to make High ROI. Digital Marketing helps in measuring real estate digital marketing campaigns with effective tools like web analytics tools. This could be a great way to increase ROI. The better you can align your digital marketing plan for real estate with financial goals the better you can come up with ways to increase your ROI.

Brand Exposure: For any business, Brand exposure is very important. Since many realtors require huge brand exposure to sell flats and apartments, digital marketing will definitely help to increase brand exposure. Creating creative posts and videos and running the ads on social media platforms will increase brand awareness and also it will help in increasing customer engagement.

Better User Experience: Website is the most important part of the business. Usability is concerned with satisfaction, effectiveness, and efficiency that specific users (maybe visitors to a site or testers) achieve specific goals. If you want your clients and customers to have the best user experience then you must use digital marketing, where you will completely understand what your customer is actually looking for and expecting from you. If you don’t take care of your customers then you may face the trouble for your business in the future.

Helps in Reaching NRIs: Yes, definitely digital marketing helps in reaching NRIs to communicate about the flats and apartments either through phone calls or emails. Nowadays Email marketing concept has overtaken since everyone prefers the information to communicate through document only either it could be handwritten or through digitally. And especially when you want to target a large number of audiences and to those people who reside outside the country, you can usually run email campaigns and send bulk emails to reach a large number of audiences within no time.

Performance of the Marketing Initiatives: It is very difficult to manage billboards. And usually, you cannot even keep track like how many people have actually noticed your promotions on billboards. Digital marketing has provided you with an option to track the progress of every campaign you run. It gives complete details like- who viewed your page, the number of clicks, click on the call to action button, form fillings, Inquiry calls from your ads, and many more. With real estate digital marketing even you can advertise for free by just creating your profiles on social media sites, posting a piece of valuable information, and sharing with your targeted audience.

How to start Real Estate Digital Marketing?

For real estate business, online digital marketing courses have become popular among the real estate agents from generating sales leads to complete the entire sales process through various digital marketing channels including –

SEO – Search Engine Optimization process is important for your real estate website and will help you to drive quality traffic to your website if the website optimization is performed properly then your web pages will rank higher on the search engine result pages(SERP) during the relevant search performance. Once you learn search engine optimization or SEO, you soon discover how quality content matters, the importance of keyword research, link building process, and Local SEO.

Blogging – A blog is a way to level up the SEO process, online reputation building, and provides your client an actionable knowledge sharing advice for buying or selling a home. An effective digital marketing strategy requires planning and creating a quality blog post to share on your website and social network sites.

E-mail Marketing – Email Marketing is a strategic way of connecting with new leads or clients also a way to stay in touch with the existing clients. Ideally, a good structure campaign will be more effective in nurturing leads and allow your brand in the mind of potential sellers and buyers.

Inbound Marketing – Inbound marketing for real estate professionals is trending and drawing attention and gaining more engagement. Planning an efficient inbound marketing strategy via posting on social media on a regular basis, video sharing, random facts about the real estate industry, latest trends, or a simple blog post all this will help you to draw attention from potential customers.

Learn Social Media MarketingSocial media platforms such as Facebook, Instagram, Twitter, LinkedIn become part of regular life, and billions of users are spending time on it. So why not market to them and generate the leads.

Pay Per Click Advertising TrainingPay Per Click or online PPC Advertising is an excellent way of marketing on search engines and generating leads based on ads running on search engines that they pay for each time if any user clicks on the ads running by them.

Top 3 Real Estate Companies using Digital Marketing

Godrej Properties Ltd

Godrej Properties Ltd is one of the leading real estate companies in India. It was founded in 1897, and are into the various industries like Online Grocery Store, Real estate, Consumer goods, Agri, and Chemical business.

Godrej spent 20% of its marketing budget on real estate digital marketing. It always comes with some ideas to attract an audience with real estate digital marketing campaigns. Godrej focussed more on young people who are computer savvy, and for this, they run various real estate digital marketing campaigns to attract their targeted audience.

Sobha Developers

Sobha Limited is one of the leading real estate companies that have a strong digital presence in the Indian market. It’s aimed at offering a global lifestyle experience to their audience.

Real estate digital marketing helped them to use their webspace as a basic part of the marketing strategy, increases lead generation and potential conversion, streamline & maximize their sales approach, and provide integrated & scalable data.

Urban Tree Infrastructures

Urban Tree has considered one of the leading real estate brands which have a good online presence. Its website is SEO optimized and has a strong social media presence.

Urban Tree shares informative and exciting content pieces with rich media like- images, videos, infographics, GIFs, and others. They update complete details of their finished and ongoing projects on their website.

Source: way2target

Conclusion:

Digital Marketing is the only medium to achieve a more number of customers. It is very difficult to meet expectations without digital media presence.

Hence, the only way to achieve the business goal is with the help of Online Marketing. In this competitive world, you have to stand out from the crowd to sustain in the market.

As technology is developing day by day, and with the changing time and environment, Digital Marketing will capture all the business.

Real Estate with Digital Marketing is the only medium to reach more number of potential audiences and keep engaging with your audience.

In the modern marketplace, focus on digital marketing rather than traditional forms of marketing will be more beneficial. Digital Marketing skills are becoming more popular among realtors for better ROI and customer retention and thus increasing the profitability of the real estate agency By investing in online digital marketing training, you can ensure that you have the necessary digital skillset to stand out from your competition.

 

Posted under: Digital Marketing, Uncategorized

Digital Marketing Course for Entrepreneurs

Posted on June 10, 2020 by Emarkt_Admin

Importance of Digital Marketing for Start-ups & Entrepreneurs

Digital Marketing is a very important part of any kind of business. Especially it is extremely important for entrepreneurs or startup. Whether it is a new one or the existing, every business requires huge brand promotion.

Hence, Digital Marketing especially Google ads and Social Media Platforms has a strong capacity to bring the audience closer to the business.

Initially, entrepreneurs or start-ups only focus on generating leads. It could be quiet challenging in the initial stage to meet every client personally. So, Digital Marketing Training or Internet Marketing would be an added advantage for the entrepreneurs to utilize this platform, which helps them to generate the quality and accurate leads and increase the potential engagement of the clients with the brand.

eMarket Educations offers the best Online Digital Marketing Courses for Small Business Owners and Entrepreneurs. The course curriculum is designed in such a way that you will understand all the aspects of digital marketing, SMM Course, SEO, PPC, Affiliate Marketing & Email Marketing.

It is clear cut if you are having a new business; your marketing strategies would be very different from that business that has already established. But you may be thinking how does it make a difference? It is because of these 3 following reasons:

So, for these reasons, an entrepreneur has to understand these things carefully and strategize the marketing tactics in a very unique way.

Benefits of Digital Marketing for Start-ups:

 

 

 

 

 

 

 

 

 

 

DIGITAL MARKETING FAQ’S:

Why Digital Marketing courses are important for start-ups or Entrepreneurs?

Digital Marketing helps start-ups to increase brand awareness and online presence. As it is very necessary for a start-up to create awareness, thus, social media helps to build brand awareness.

Why Digital Marketing training is essential for start-ups?

How Digital Marketing helps start-ups?

Why do start-ups need Digital Marketing?

Digital Marketing can bring start-ups closer to its audience. It does not only help you in generating leads and recording sales but also helps you to increase customer engagement.

What are Digital Marketing strategies for start-ups?

 

Conclusion:

Digital Marketing is one of the best digital media in the world to promote business. There are so many platforms in Digital Marketing such as Video Ads, Display Ads, Email Marketing, etc, where easily you can reach the ‘n’ number of customers within no time.

These are just the small portion of Digital Marketing, but there are also other forms of marketing apart from this, which helps an entrepreneur to effectively reach an audience.

The ‘FUNDA’ of any business is to achieve high returns with less cost. Also, it is very important to utilize and adapt to new skills.

As customers are becoming more internet savvy, businesses also should adapt and make sure to fulfill the customer needs as per their convenience.

 

 

Posted under: Blog, Digital Marketing

Digital Marketing Course for Fresher

Posted on by Emarkt_Admin

A Career in Digital Marketing for Freshers

There is a good saying “Choose a job you love, and you will never have to work a day in your life.” The best motivational quote for every individual to choose his/her right job so that they will never feel bored of work or give time to think about changing jobs.

The moment we step out of University, we always have one common goal. That is, to get a job in a most reputed company with a handsome salary. But how many of us stick to continue the career with the first company. It is just 1:2 ratios. Because, every student after college output, it takes time for him/her to understand the professional life and to adjust to the organization environment is one of the challenging tasks, the reason we all know that, College life and Professional life are totally different from each other. Suppose if they can get a right and proper guidance from their seniors, siblings who are actually entered into professional life, and doing extremely good in their work, then it is totally different part. So that they get the full opportunity to for them to understand the work culture in a company, how to select the company, which job role they have to choose, and many more.

We all can agree to one point that, if we have those people in our life who actually encourages us, supports us, and give suggestions how to start our career with then everything can go in a smooth way, but yes having said that, there will be many challenges will come during this process, but the only way to deal with this is to be patient and manage the things according to the advice given by your seniors. This actually works because ‘Experience speaks results’.

Now, let us try to understand How one should start a career in Pay Per Click as a Fresher. Honestly, an experienced person was also once a fresher. Every journey starts with a single step, similarly, every success in your career starts with a single step and your wise decision. As a fresher, an individual will always common questions in mind, i.e.

• Joining MNC company

• Handsome package

• High career growth

But, the most important thing that fresher should always look for is to get job experience, to upgrade one’s skill, to understand the professional life thoroughly, Should cultivate on how to manage multiple things and adapt to changing environments.

So now, if you really looking to kick start your career in PPC as a fresher, then you really have to learn this practice thoroughly. If you really have that hunger to make your career in a high-growth industry like Digital Marketing in which skilled professionals and dedicated individuals with a drive to learn, then you must know the important things in PPC. The only way to achieve this is to have that passion to learn, dedication, and determination towards the work, and most important is Time management. Without studying no one can pass in the exam, the same way no one can become expert and do well in the career until you learn about that. The best way to perform the best in PPC career is to take training from a reputed institute. Because taking training from such an institute is always best because they not only train you about PPC but also train you on how to handle multiple projects when you start working for a company.

You might have a question, why you have to take training in PPC to get a job? You have to know one thing that, when you go for an interview, the interviewer is more curious to know about what you did and not how you did! Doesn’t matter what strategies you used, how much effort you had put, they are only concerned about the results you achieved. To learn managing things you really have to join the course, where the trainer helps you to do these things in a very informative way so that it might help you in your career.

Some of the important things that you must learn before you start your career in PPC:

Communication: It is very simple and clear that one should understand that, you must know to communicate with your clients and peers. Without proper communication skills, it is very difficult to survive in the industry.

Some of the communication skills you should know:

• Verbal communication

• Written communication

• Curiosity

• Willingness to ask questions

• The ability to listen

 Attention to detail: As a Digital Marketer one should always have an ‘Attention to detail’. Whether you are an experienced person or a fresher, being attentive to detail is important. You must know what you are doing. Because while learning PPC you will come across many things which are actually difficult to remember, but if you fail to give attention then you are actually an inviting problem for yourself.

Some of the things that you must give Eye for detail:

• Keywords

• Match types

• Bidding options

• Audience lists

• All of the targeting options and

• Campaign settings.

 Analytical Thinking: This is one of the important things that a fresher must learn. Analytical thinking, understanding data and campaign performance are the most important keys to run a PPC campaign. All you should need able to handle numbers, statistics to improve your PPC Campaigns. Possessing a sound analytical knowledge is one of the important duties of PPC Professional.

Learn Excel: Every work is depending upon this one tool. If you know excel, then you can manage anything. This is the most wonderful tool where life becomes easier. Honestly, we really have to think of this tool were not introduced we still would have depended upon paperwork using calculator.

In PPC, your setting up a campaign starts with Excel. Learn more about shortcut keys, functions, formulas, and tables. You have to gain full command in VLOOKUP, CONCANTENATE, SUM, AVERAGE, PIVOT TABLE.

A growth Mindset: Always try to have a growth mindset than a fixed mindset. Because an individual with a growth mindset is where he/she believes that ability can be developed through dedication and hard work. But a fixed mindset is one where a person believes that they are born with specific abilities, talents, and traits.

Ability to take risks: This is common in every filed you go to. Be brave, don’t give up easily. You should always keep trying and achieve unexpected results. Learning from mistakes is one of the best creative things you can ever learn. Part of the growth mindset is the ability to take risks and challenges. It is an important skill that being a fresher should learn because so much of what you do is an experimentation and testing of new ideas.

Continuous learning: Keep trying to learn and push yourself. PPC is constantly evolving so that there are always new things to learn. You should always have a passion to learn whether it is something old, that you already know or something new extension coming out, you should always keep your eye on things. You should never limit yourself, even though you are doing well. You should always have the courage to improve and it will definitely give you satisfaction to see an increase in revenue and conversions.

Digital Marketing FAQ:

Is Digital Marketing good for freshers?

Yes, of course, digital marketing is good for freshers and beginners. If you want to upgrade your skills and build a strong future then you must learn Digital Marketing.

How do I get a job in Digital Marketing?

 

• Join the Best digital marketing training institute

• Understand Digital marketing concepts

• Learn to manage ads and optimize campaigns

• Complete all Google Ads Certification

• Become expert in SEO, PPC, and SMM

• Become expert in Google Analytics

• Start working as a Freelancer or apply for a job

What is the starting salary of digital marketing?

The average salary for a Digital Marketing beginner level / fresher is about Rs 3.0 Lacs to 4.0 Lacs per annum. This will depend on various other factors like skills, organization, and city of work.

How do I get a job in digital marketing with no experience?

• Join for a Digital Marketing training center

• Look for internships

Is Digital Marketing difficult?

If you have basic technical skills, then it is not that difficult to learn. Yes, of course, regular practice is important to understand this better.

Which field is best in Digital Marketing?

It depends upon you which field you are expert in. If you are more creative then you can go for Social Media Marketing or Content writing. If you are more into technical and strategically oriented then, you should learn Google Ads.

Is Digital Marketing the future?

From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike. With an estimated $46 billion going towards programmatic advertising in 2018, it’s predicted that 86% of all digital display ads will be presented via automation by 2020.

Conclusion: Remember, these are not only a few skills there are more essential skills that you must learn. The skills you need are more than just a mile deep understanding of all of the technical aspects of paid search. So, pull up your socks, follow the above tips, and get ready! Soon you will be on the right track to get a job.

 

Posted under: Blog, Digital Marketing

Digital Marketing Courses for Marketing & Sales Professionals

Posted on by Emarkt_Admin

Digital Marketing Course Training for Marketing & Sales People

 

Digital Marketing course for Sales professionals helps them to achieve more customers while using Digital Marketing tools more efficiently. It also helps you to understand consumer behavior from a buying perspective.

Most people get confused with Marketing and Sales. Both terms are different from each other. Marketing is all about anything and everything that a businessman does to attract and keep the customers. And sales are all about converting leads into money.

American Consultant Peter Druckers says that “The purpose of business is to create the customers”. So, as a Sales Professional, your only objective would be making enough number of customers to your business. After all, you don’t have to worry about cash flows until you have a good number of potential customers.

One of the most important things in business is Innovation and Marketing. And you can’t be dependent on old techniques and tactics. Obviously you have to adapt to changing environments and technology.

If we have to be more precise, A Sales professional focuses more on the acquisition and retention of the customers. Being a sales and marketing person, sometime you will have to focus on maximizing the value of your customers. That is where you have to shift from a doer to a marketer.

But the very important question, how Digital Marketing helps Marketing and Sales professionals? Or Should a Salesperson learn Digital Marketing? The answer is yes. It helps them to achieve sales numbers.

Reasons Marketing and Sales Professionals should learn Digital Marketing

 

 

Some important things Marketing and Sales Professionals should know:

Almost 4.57 billion people were active internet users as of April 2020, encompassing 59 percent of the worldwide population. China, India, and the USA rank ahead all other countries in terms of internet users.

By now, a world without the internet is unimaginable. Connecting billions of individuals worldwide, the web may be a core pillar of the information society. The global online penetration rate is 59 percent, with northern Europe ranking first with a 95 percent internet penetration rate among the population. The countries with the very best internet penetration rate worldwide are the UAE, Denmark, and South Korea. At the other end of the spectrum is North Korea with virtually no online usage penetration among the overall population, ranking last worldwide.
As of 2018, Asia was the region with the most important number of online users – over 2 billion at the newest count.
Europe was ranked second with almost 705 million internet users.

Source: Statista

 

DIGITAL MARKETING FAQ’S:

How Digital Marketing helps sales?

Digital Marketing helps sales in generating more customers. They can use platforms such as Google Ads and Social Medial Marketing to advertise their products or services.

Why Digital Marketing for Sales and Marketing?

Digital Marketing helps to increase the number of sales which will result in an increase in revenue. It also helps in building good relationships with customers.

Is it worth learning digital marketing?

Training in digital marketing is an investment and not an expense. It is really worth to learn Digital Marketing and grow your skills.

What is the starting salary of digital marketing?

The average salary for a Digital Marketing beginner level / fresher is about Rs 3.0 Lacs to 4.0 Lacs per annum. This will depend on various other factors like skills, organization, and city of work.

 

Conclusion:

We need to understand that, as time is changing day by day, people are becoming more technology-oriented. And all businesses are depending upon digital platforms. So, if you want to sustain and be ahead of your competitors then you should learn the Online Digital Marketing course to upgrade your skills.

Posted under: Blog, Digital Marketing

Digital Marketing for Housewives

Posted on June 9, 2020 by Emarkt_Admin

Digital Marketing Courses- Best Way for Housewives to Earn Money Online

Online Marketing or Digital Marketing is one of the best platforms for women, especially housewives, who can earn money while sitting at their homes. Digital Marketing helps them to showcase their talent and establish a successful career.

We all agree that gone are those days, where a woman is restricted only to the kitchen. But, as time changed housewives becoming smarter and independent and also, they are also a leader who manages everything in a precious manner.

Housewives usually do not like to waste the time, especially when they finish all the housework. Most of them have their own capabilities and talent where they spend time doing stuff like tailoring, painting, designs, and many more. But, there are few women, who have the interest to do something and earn money in their free time, but they are not having an idea as to what to do?

So, Digital Marketing is the ideal platform for the housewives to earn good money while sitting at their own places. This platform you can use to promote your talent and your work on social media.

 

What Type of Digital Marketing Jobs are there that you take as Freelancer?

There are various range of digital marketing jobs are available if you have the necessary skills with multiple choice of digital marketing career options available.

Here is the list of Digital Marketing Career profiles you can choose as per your interest.

The best option to kick-start your career in digital marketing, it’s a good idea to learn the complete digital marketing course training to work confidently as an expert as this training also offers live projects to handle.

Digital Marketing Benefits for Women 

Here we have mentioned, 7 reasons why housewives or women who are willing to re-start their career should start learning digital marketing and start earning money online. Surely this information is useful for every woman whether she’s a homemaker or planning to resume her career after a break.

 

 

 

 

 

 

 

Digital Marketing FAQ’s

How can a housewife earn money online?

Which job is best for Housewives sitting at home?

Which course is best for Housewives to Work from Home?

 

Conclusion:

There is a good saying “In the middle of difficulty lies opportunity”. You just have to understand how to use the opportunity. It is not that difficult to learn Digital Marketing. Even if you are a non-technical background also you can learn this in a very simple manner. Because you don’t have to deal with the codes, all you need is to have a basic understanding of the internet.

Digital marketing is trending and high demand profession. Every business in India is going digital so the scopes of online marketing are good in the coming future. There is a huge scope for Digital Marketing, if you want to take your venture to the next level then you must learn and upgrade your skills.

Look for a digital marketing training institute like Emarket Education, Bangalore, whose faculty has rich experience.

 

Posted under: Blog, Digital Marketing

Benefits of a Digital Marketing Career for Engineers

Posted on by Emarkt_Admin

Digital Marketing Career for Engineers

Why not? You can learn Digital Marketing after Engineering.  If you want your business to sustain the online presence and make a good revenue, this is the wonderful program you can do after your UG/PG courses.

Many of you usually stay in this dilemma, whether you should go ahead of doing M Tech soon after completing B Tech or do MBA or look for a job?  It depends upon your interest.

Let’s say, if you have a business or have a passion for becoming a Manager in a company where you want to lead the team, you can opt for MBA.

But,  if you are a technology person, where ‘Codes’ run into your veins than blood! Then, you can choose for M Tech. But having said,

Engineers can also be a great Digital Marketers if they have a passion to become one. The advantage for an Engineering candidate is that you already have the knowledge and the technicality skill; you just need a platform to understand the marketing concepts, like how to market or advertise your product.

Since, you have the background on technology, Digital Marketing or Online Marketing would be a great choice to do. In case, as an engineer, if you have one option left to pick among MBA or Digital Marketing, it would be the best choice if you do Digital Marketing Training because it adds to your core strength.

Top reasons that Digital Marketing is a good option for Engineers:

  1. Flavor Enhancer
  2. Salary Packages
  3. Work-Life Balance
  4. Advance your idea
  5. More Employment Opportunity

 

Flavor Enhancer:

It is nothing but add on skills. As an Engineer, you will definitely have a sound background on technology. But, one important thing you must understand that Digital Marketing is not only about selling your products/services or generate leads, but it is also more than that. You need research skills, analyzing skills, and creativity to drive traffic to your business.

Salary Packages:

The Digital Marketing Industry is Booming with lots of new opportunities right now as every company and individual willing to marks a strong digital presence over the web world. Digital Space is becoming popular for the effective, branding of the products and services, online advertising, and marketing platform, and at the same time, the demand for trained Digital Marketing professionals is on the rise.

There is one more way to understand it easily. Let’s have a look at both:

a.) Opportunities in Digital Marketing

b.) Digital Marketing Career Growth

Now if you’ve gone through both the above resources mentioned, it’s self-explanatory as to why more and more engineer graduates are attracting toward digital marketing and willing to start their career as a digital marketing professional.

Digital Marketing Salary in India 2020 

Designation Years of Experience Salary Offered (Rs. Lacs PA)
Digital Marketing/SEO/PPC/SMM Freshers (0 to 1 Year Exp) 2.5 – 4.0
Digital Marketing/SEO/PPC/SMM Specialist (1 to 4 Years Exp) 4.0 – 6.0
Digital Marketing/SEO/PPC/SMM Team Lead (4 to 6 Years Exp) 6.0 – 8.0
Digital Marketing/SEO/PPC/SMM Manager (6 to 8 Years Exp) 8.0 – 10.0
Digital Marketing Manager (8 to 10 Years Exp) 10.0 – 12.0
Digital Marketing Manager (Based on Technical/Non-Technical Background) (10 to 12 Years Exp) 12.0 – 19.0
Digital Marketing Head (12 to 15 Years Exp) 30.0 – 40.0

 

Work-Life Balance:

One of the best advantages of this, you can work from anywhere. Since Digital Marketing is done online; you can do this stuff even while traveling to other locations without any difficulties.

Advance your idea:

Every business has become Digital. And every business has its own problems and issues. But, for every problem, there is a solution. This is the chance especially for the engineers who have planned to start a business of their own to learn Online Marketing skills since we all know that Marketing or Advertising is the heart of any business.

More Employment Opportunity:

digital marketing jobsNothing is Permanent in this life. Every business may get the effect after some time. But, as you can see, this course will have them back up for you even if you are doing it part-time. All I can say, this career can be a lifesaver at some point in time. It is just because the Internet is one which is again an untapped market.

Why Digital Marketing after Engineering?

 

 

 

DIGITAL MARKETING FAQ’S:

As the world becoming globally Digitalized, Online Marketing or Digital Marketing is one of the best career options. Due to the high demand for online business, candidates having a technical background would be an added advantage to opt for Digital Marketing.

A business cannot run only by manufacturing good products or rendering service. You should also require a person who can sell this. As a salesperson, you should have detailed information about the product or service.

The 3 important parts of the sales process:

 

Digital Marketing required both Non Technical Skills and Technical Skills. Yes, Digital marketing is a related IT field since you will be working with various tools and applications.

Customers are becoming more internet savvy. Hence, companies are also adapting to meet customer needs.

Conclusion:

An engineer soon after completing the degree will look forward to having a stable and sound career. It is not that difficult for an engineer to learn Digital Marketing Courses, since being an engineer you already possess technical and basic knowledge of the internet.

If you are searching for a decent and affordable digital marketing training institute or online marketing training institute in Bangalore.

 

Posted under: Blog, Digital Marketing

Mobile Internet Users Funda! India Internet Users 2020

Posted on January 16, 2020 by Emarkt_Admin

Mobile Internet Users in India 2020

Introduction to Internet Users in India:

It all starts with the Internet, also called ‘Net’. It started in 1960, with a workable prototype existence called ARPANET, the acronym for Advanced Research Projects Agency Network.  But later, as the researchers began to customize ARPANET, they started assembling ‘network to networks’ and later became the modern Internet.

The Internet has revolutionized the computer and other communications world like nothing before. The Internet represents one of the best and most successful examples of the benefits of sustained investment and development of Information Technology. We all know that the Internet today is widespread information infrastructure. Each and everything is dependent upon the Internet nowadays.

Internet Usage in India – Stats & Facts

According to a study, the average Internet users in India are 627 million, which is the second-largest online market after China. Despite this, being large Internet users, only 25% of the population have accessed the Internet in 2015. There is always a significant increase in Internet usage every year. In India, the gender level is most dominating in Internet usage, where Men users comprise 71% and Women users comprise 29%.

Internet usage in the country has exceeded half a billion people for the first time, pegged at 566 million, driven by rural Internet growth and usage. It was actually projected double-digit growth for 2019. When it comes to active or regular users, a total of 87% of the Indians are very active on the Internet or they are defined as regular users, who have accessed the Internet in the last 30 days. So total active Internet users in India are close to 493 million, where about 200 million users reside in rural areas and about 293 billion users reside in urban India.

Even the researchers have found that over 97% of the users use mobile phones as one of the devices to access the Internet. And it is true because nowadays mobile phones have become a real-life partner than an actual life partner. Our day starts by looking at the phone.  Digital adoption is not only driving urban India but also it is now being driving rural India as well.

Why people have become Internet Savvy?

Because of the increased availability of Bandwidth, cheap data plans and increased awareness is driven by many government and non-government programs, this has actually traversed the digital gap between the urban and rural India. As a result, the perforation in rural India has increased to 9% to 25%.

Digital Population in India 2020

When the Indian government initiated ‘Digital India’, the perforation on the Internet was increased. This resulted in the country’s digital population amounting to 560 million active users. But at some point in time, this was largely dominated by many active mobile users. Not only are the initiatives taken by the government, but there are also many private companies that had actually penetrated the market. We all know that the top player in the telecom industry in India, Reliance Jio, provided the unexpected schemes and offers to the non-users of Reliance, which actually was not only attractive but also they were sold at a very minimal price just to make sure, all the income level people could afford it. And also the arrival of Jio Internet made instant traffic, with over 60% of the mobile data traffic was coming from Jio services.

Annual Digital Growth in ASIA PACIFIC:

 

 

Annual Digital Growth in ASIA – PACIFIC

 

Mobile Phone Internet Users Penetration in India

From 3G to 4G User base increased:

2G user bases had a sharp fall in recent years as customers started to migrate to 3G and 4G. But, when Reliance Jio and other telecom operators such as Vodafone and Airtel started to provide 4G services to tap the market, the 4G user base in India rapidly gained market. According to a recent study, Indian mobile users to grow at 4.4% CAGR to 990 million by 2020, which means that it is going to cover 70% of the country’s population by 2020. The 4G connections in India are expected to grow at a compound annual growth rate (CAGR) of 144 percent in 2020, accounting for 26% of the total mobile connections by 2020.

Average Time Spend on Mobile Internet by Indian Users:

Average Time Spend on Mobile Internet by Indian Users

 

According to a recent study, the average time spent on the Internet by Indian users in 2019 was about 2 to 3 hours, this was a rough calculation. It could be more than 4 hours a day, depends upon the necessity of the work. The best part about this, since we have a faster connection we’re able to achieve more in online time. In a report, it is also mentioned that the internet connection speed has been increased to 18%. Almost twelve countries and territories have a fixed-mobile connection speed of more than 100MBPS, while close to ten countries now enjoy an average mobile connection speed of 50MBPS.

Conclusion:

With the increase of the high speed of Internet facilities and new technology up-gradation, there have been both positive and negative effects. It is up to us as a society to decide if the positive outweighs the negatives. The Internet has had many impacts on education, making the possibility of a fully accredited online degree possible. It is not only impacted on the education sector but also has a huge impact on how people consume the internet.

The internet which has been impacted by an individual social life though is not easy to quantify. Because for an extrovert it always creates a boost to communicate even it is an unhealthy level. But while for an introvert it can be a redeeming feature.

The people who are more anxious on social platforms, online communication could be a more powerful tool for them to explore themselves, to develop communication skills, and also to become more comfortable with social interactions.

Digital marketing in India seems to be on the cusp of a revolution. The enormous growth in the use of smartphones, easy access to the internet through smartphones and other devices is resulting in a huge scope of digital jobs in the market.

Digital Marketing is a good career choice & booming sector for graduates and students who are looking to start a career. Learn the techniques, tools, and methods by enrolling in digital marketing training.

 

Posted under: Blog, Internet