Skills and Tools required to be Good in Analytics

Web Analytics Skills & Tools What Are the Skills and Tools Required to be Good in Analytics Gone are the days when a person was dependent on only one tool. A person with Analytics skills says a lot about them. Anyone who works with data or numbers these days is well versed with multiple software tools and skills. Here are some of the skills and tools one must know to

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How important is UTM Parameters for Digital Marketing Analysis?

Do you Track your Campaign with UTM parameters? When you have so many marketing tools and analytics platforms, Sometimes you feel helpless to understand what is actually going on your tweet or facebook ad, sign up form, newsletters, sale etc. But have you ever thought adding UTM Parameters to your links will help solve all your problems regarding tracking of Campaign, attributing, and solution for your marketing efforts? Let discuss

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Difference between Google Analytics vs Google Search Console

Google Analytics vs Google Search Console Google Analytics is one of the powerful tools. It helps you to analyze your data and gives you valuable information. It gives information about the audience, acquisition, behavior, and conversion. Whereas Google Search Console (alias Webmaster) helps us with SEO, Site’s Positioning, Organic Search traffic, SEO Queries, Impression, clicks, and more. You can also get information about, how Google is crawling your site and

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Funnel in Google Analytics for Digital Marketing Success

Why Goals Funnel in Google Analytics? Are you wondering why your users are not converting? Do you really count the path users are taking? If not, you are losing the conversion rates. Goal funnels are an action or steps that user must go before getting converted (like purchasing any products). Goal funnel is important in Google Analytics for every website because you can easily identify your customers or users where

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Top 10+ Google Analytics Reports for Digital Marketing Analysis

What Can Google Analytics Track? If you are an analyst probably you have heard about Google Analytics. But what exactly does Google Analytics Track? Google Analytics is a free tool helps you to analyze the performance of your website. With Google Analytics you can track all dimensions and metrics and sorts the visitors according to your need and demands. You can integrate other Google Products like Google Ads and Google

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Simple Steps to Learn Google’s URL Builder and UTM Parameters

 Did you track your Campaign in Google Analytics Today? When you are ready with your campaign, and you don’t know how it is going to perform in sense of traffic, deals, leads etc. You don’t have an answer which campaign really perform well. Take it easy! use Google’s URL Builder and UTM Parameters to track all your campaigns for effective results.  What is Google’s URL Builder? Google’s URL Builder simply

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Understanding What is Google Analytics for Beginners

Google Analytics for Beginners User Guide   “No data is better than wrong data.” As a beginner, you will know how to log-in and set-up Google analytics with other features related such as how to set up goals, data filters, reports, dashboards, and a main important thing you will know how to analyze data via google analytics audience, acquisition, and behavior reports. What is Google Analytics? Google Analytics is an

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