Twitter The Major Player in the Social Media Marketing

Posted on March 24, 2017 by Emarkt_Admin

Twitter, the Major Player in Social Media

TWITTER: An online & social media networking service where users post and interact with messages, “tweets” restricted to 140 characters. Also started with paid promotional ads to generate revenue for the company. The paid ads platform is similar in the lines with Google ad words with minor differences.

Twitter has a user base of 320 million users worldwide, which enables brands or companies to promote their product to their target customers.

The advantage of using Twitter compared to other Social Media platform:


Pre-requisites for Twitter Promotion:

Types of Twitter Promotional Ads:-

Twitter Ad Formats

Courtesy: Google Image

Website Clicks & Conversion Twitter Ad

Courtesy: Google Image


Twitter App Installation Ads

Courtesy: Google Picture showing App install Ad


Types of Twitter Targeting:


Twitter Behaviour Targeting Advertisement

Picture showing type of Behaviour targeting


Best Practices in Twitter Marketing:

There are many creative ways to promote in Social Media Marketing which can expand client determination and engagement as well.


Posted under: Blog, Social Media Marketing