How important is UTM Parameters for Digital Marketing Analysis?

Do you Track your Campaign with UTM parameters? When you have so many marketing tools and analytics platforms, Sometimes you feel helpless to understand what is actually going on your tweet or facebook ad, sign up form, newsletters, sale etc. But have you ever thought adding UTM Parameters to your links will help solve all your problems regarding tracking of Campaign, attributing, and solution for your marketing efforts? Let discuss

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2 Best Steps for Your Digital Marketing News & Sources

Best sources for Knowledge & Strategies in Digital Marketing It is an undeniable truth that technology changes rapidly, parallel to technology, business strategies have to change. Digital Marketing is constantly updating and changing, a year old strategies show less impact on your business. Only two ways to stay up-to-date with digital marketing: Follow top digital marketing experts and join groups on social media platforms. Read digital marketing news resources every

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AdWords Quality Score & its Importance in PPC Campaigns

What is Quality Score in Google Ads? Quality Score in Google Ads plays a vital role in managing your campaign efficiently. The main components are expected CTR, Ad Relevancy, and your Landing Page without taking care of these 3 important factors of quality score in Google Ads, there is no point in expecting better results. (No more Google Adwords, we do have brand new Google Ads Tool for Advertisers) Let

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Best Ways to Write Ad Copy for SEO, PPC & Facebook

Are you struggling Writing Compelling Ads for PPC, SEO or Facebook? Do you have questions in your mind before writing ads? Like, How can I write ads? How can I write about my business in such a tiny space?   So how do you do it? Don’t worry, I am here to help you with this and tell you about “How to write Super effective Ads for PPC, Facebook and SEO

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Difference between Google Analytics vs Google Search Console

Google Analytics vs Google Search Console Google Analytics is one of the powerful tools. It helps you to analyze your data and gives you valuable information. It gives information about the audience, acquisition, behavior, and conversion. Whereas Google Search Console (alias Webmaster) helps us with SEO, Site’s Positioning, Organic Search traffic, SEO Queries, Impression, clicks, and more. You can also get information about, how Google is crawling your site and

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Benefits of Yoast SEO Plugin for WordPress

Advantages of Yoast SEO Plugin Are you struggling to increase website traffic? Need some help to your SEO?  Need an SEO plugin for WordPress? Then this is the most important SEO plugin you should use on your WordPress. It will improve your SEO and helps to get huge traffic to your website. So, what is that? Best SEO plugin for WordPress. Here we present you the most downloaded and rated

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Digital Marketing Career & Salary Growth for Freshers in India

Digital Marketing Career Scope & Salary in India I am going to discuss only 3 important segments here, that is – Why Digital Marketing Career is the Best for you Job Role & Responsibilities in Digital Marketing Career Digital Marketing Salary in India If you have ever had thoughts on the above questions and have concerns about your future life. Then, I am here to help you to find some

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8 Checklist for Choosing Online Marketing Institute in India

Find the Best Online Marketing Institute Are you looking for the best online marketing training institute in Bangalore? You are here, it means that you are particular, focused, and determined towards your digital marketing career. We look for the best in every channel of our daily activities from morning coffee to toffee (means of tasty). It is time to look for the best digital marketing center too. You may be

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Funnel in Google Analytics for Digital Marketing Success

Why Goals Funnel in Google Analytics? Are you wondering why your users are not converting? Do you really count the path users are taking? If not, you are losing the conversion rates. Goal funnels are an action or steps that user must go before getting converted (like purchasing any products). Goal funnel is important in Google Analytics for every website because you can easily identify your customers or users where

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Easy Steps to Rank for a Keyword in Google

Best Techniques for Keyword Ranking Google   How to choose a keyword to rank on Google? This can be a brainstorming process. Writing a content keeping search engine guidelines in mind is really a big challenge. You can see it is one of the trickiest strategies, utilizing a particular keyword to write content and make it rank high on Google. But if are able to find the right keyword for

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