How important is UTM Parameters for Digital Marketing Analysis?

Do you Track your Campaign with UTM parameters? When you have so many marketing tools and analytics platforms, Sometimes you feel helpless to understand what is actually going on your tweet or facebook ad, sign up form, newsletters, sale etc. But have you ever thought adding UTM Parameters to your links will help solve all your problems regarding tracking of Campaign, attributing, and solution for your marketing efforts? Let discuss

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Best Ways to Write Ad Copy for SEO, PPC & Facebook

Are you struggling Writing Compelling Ads for PPC, SEO or Facebook? Do you have questions in your mind before writing ads? Like, How can I write ads? How can I write about my business in such a tiny space?   So how do you do it? Don’t worry, I am here to help you with this and tell you about “How to write Super effective Ads for PPC, Facebook and SEO

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Difference between Google Analytics vs Google Search Console

Google Analytics vs Google Search Console Google Analytics is one of the powerful tools. It helps you to analyze your data and gives you valuable information. It gives information about the audience, acquisition, behavior, and conversion. Whereas Google Search Console (alias Webmaster) helps us with SEO, Site’s Positioning, Organic Search traffic, SEO Queries, Impression, clicks, and more. You can also get information about, how Google is crawling your site and

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Benefits of Yoast SEO Plugin for WordPress

Advantages of Yoast SEO Plugin Are you struggling to increase website traffic? Need some help to your SEO?  Need an SEO plugin for WordPress? Then this is the most important SEO plugin you should use on your WordPress. It will improve your SEO and helps to get huge traffic to your website. So, what is that? Best SEO plugin for WordPress. Here we present you the most downloaded and rated

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Digital Marketing Career & Salary Growth for Freshers in India

Digital Marketing Career Scope & Salary in India I am going to discuss only 3 important segments here, that is – Why Digital Marketing Career is the Best for you Job Role & Responsibilities in Digital Marketing Career Digital Marketing Salary in India If you have ever had thoughts on the above questions and have concerns about your future life. Then, I am here to help you to find some

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8 Checklist for Choosing Online Marketing Institute in India

Find the Best Online Marketing Institute Are you looking for the best online marketing training institute in Bangalore? You are here, it means that you are particular, focused, and determined towards your digital marketing career. We look for the best in every channel of our daily activities from morning coffee to toffee (means of tasty). It is time to look for the best digital marketing center too. You may be

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Easy Steps to Rank for a Keyword in Google

Best Techniques for Keyword Ranking Google   How to choose a keyword to rank on Google? This can be a brainstorming process. Writing a content keeping search engine guidelines in mind is really a big challenge. You can see it is one of the trickiest strategies, utilizing a particular keyword to write content and make it rank high on Google. But if are able to find the right keyword for

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Best AdWords Automated Rules Best Practices

Automated Rules in Google Adwords   Today I am going to tell you about Automated Rules in Google Adwords. Before we jump into the Automated Rules, let me give a small introduction about types of bidding strategies in Google Ads.   There are 2 types of Bidding Strategies in Google Adwords:- Check New Google Ads Interface    1. Manual Bidding Strategy Manual CPC 2. Automated Bidding Strategy Target CPA Maximise Clicks

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Top 10+ Google Analytics Reports for Digital Marketing Analysis

What Can Google Analytics Track? If you are an analyst probably you have heard about Google Analytics. But what exactly does Google Analytics Track? Google Analytics is a free tool helps you to analyze the performance of your website. With Google Analytics you can track all dimensions and metrics and sorts the visitors according to your need and demands. You can integrate other Google Products like Google Ads and Google

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Top 10 Excel Formulas and Shortcuts for Digital Marketing

Excel Formulas User Guide for Digital Marketing Data is one of the main elements of Digital Marketing. Data analytics is required to keep track of your conversions and impressions. Despite the number of software and applications that are available to keep track of your data, one Microsoft application still remains the preferred option to a lot of experienced Digital Marketers – MS Excel. Learning excel formulas for Digital Marketing will

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