October 30, 20180 Comments

How important is UTM Parameters for Digital Marketing Analysis?

Do you Track your Campaign with UTM parameters? When you have so many marketing tools and analytics platforms, Sometimes you feel helpless to understand what is actually going on your tweet or facebook ad, sign up form, newsletters, sale etc. But have you ever thought adding UTM Parameters to your links will help solve all your problems regarding tracking of Campaign, attributing, and solution for your marketing efforts? Let discuss

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October 10, 20180 Comments

Simple Steps to Learn Google’s URL Builder and UTM Parameters

 Did you track your Campaign in Google Analytics Today? When you are ready with your campaign, and you don’t know how it is going to perform in sense of traffic, deals, leads etc. You don’t have an answer which campaign really perform well. Take it easy! use Google’s URL Builder and UTM Parameters to track all your campaigns for effective results.  What is Google’s URL Builder? Google’s URL Builder simply

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